A D A M K W O K A
HI
I am Adam Kwoka

Marketing Professional & Award-Winning Demand Generation Expert

I am an award-winning demand generation and growth marketing executive with over 18 years of experience. I specialize in developing and executing comprehensive strategies that generate qualified leads, accelerate sales cycles, and maximize customer acquisition. My passion lies in leveraging data-driven insights and innovative marketing technologies to drive business growth and market expansion.

0 +
Years of marketing
experience
$ 0 M+
Pipeline
generated
0 +
Marketing campaigns
completed

Key Strengths

Driving growth through strategic demand generation initiatives. 

01

Demand Generation & Digital Marketing

Proven track record in building and executing strategies to increase profitability for enterprise and start-up companies.

02

Digital Strategy & Branding

Led the rebranding of a $2.5B omni-channel tech company eBay spinoff. Helped create a new brand, digital agency within the NY Daily News.

03

Pipeline Growth

Spearheaded targeted marketing campaigns that resulted in a 50%+ YoY growth in generated pipeline over three years. Contributed to over $300M+ overall in directly attributed pipeline.

04

Analytical Skills

Managed multiple KPIs to enhance planning, budgeting, and decision-making for new marketing initiatives that have led to massive successes in brand awareness, lead generation and pipeline acceleration.

05

International Leadership & Mgmt

Deep understanding of global business practices and advertising strategies, with residency experience in Latin America, the Middle East, and Europe. Built teams from the ground up in content, CRM/data, demand gen, social media, video editing, and branding.

06

Strategic Key Accounts – ABM

Expertise in Account-Based Marketing (ABM), working closely with sales teams to develop targeted strategies for key accounts.

My Experience

Jan 2023 - Jun 2024

Director of Demand Generation

Prevedere Inc | Columbus, OH - Remote
Mar 2022 - Jan 2023

Director of Demand Generation

RecVue Inc | Palo Alto, CA - Remote
Mar 2021 - Mar 2022

Marketing Director / Professional (contract)

Verizon Business | Basking Ridge, NJ
Jan 2020 - Mar 2021

Demand Generation Director (Contract)

Forcepoint | Austin, TX
May 2019 - Jan 2020

Director of Marketing

Lightstone | New York, NY
Jun 2016 - May 2019

Senior Campaigns Marketing Manager

Oracle | New York, NY
Jul 2015 - Jun 2016

Digital Strategist, Demand Gen (Contract)

eBay Enterprise | King of Prussia, PA
Jun 2014 - Jul 2015

Sr. Marketing Manager, Americas

Powa Technologies | New York, NY
Jun 2012 - Jun 2014

Marketing Manager

New York Daily News | New York, NY
Feb 2010 - Jun 2012

Marketing Director

Paramount Merchant Funding | New York, NY

My Education

Sep 2010 - May 2012

Master of Science

Informatics, Blekinge Institute of Technology, Sweden
Sept 2000 - Dec 2003

Bachelor of Business Computer IS

Hofstra University, New York

My Skills

Plan, create, promote, measure - It takes skills and a winning tech-stack.

95%

Salesforce

99%

WordPress

93%

Hubspot

85%

XD

50%

Marketo

87%

Eloqua

100%

ZoomInfo

92%

6Sense

87%

Pathfactory

87%

Demandbase

78%

Terminus

84%

Vidyard

Testimonials

Empowering people in new a digital journey with my super services.

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